Business For Beginners: Avoid These 3 Pitfalls


Starting a business means that you have a lot to read up on and research. There are, after all, many ways to fail within the first few years and the best way to ensure that your business stays afloat is to avoid the most common pitfalls.

Here is a handful of the ones you should try your best to avoid so that your business is able to grow and prosper without any hiccups. It won’t guarantee you success, of course, but it will make it a bit more likely.

#1 Choose The Right Structure

You probably know very well that you have a lot of homework to do before you get started for real. A part of that homework includes understanding which legal structure you should choose for your business; it affects your business’ liability, for example, as well as the tax it has to pay.

While the most common one is a limited liability structure, you should still read up on the different types and choose the one that works better for your business. If you don’t do this right, you could end up with quite a different kind of business than you had in mind so it’s better to spend some time on this.

#2 Research The Market

Another point to this is that you should go thoroughly through the market you’d like to serve. While it may seem obvious, and it certainly is, the problem with this is that many business owners bite over more than they can chew and try to serve too many markets at once.

This is definitely not a decision that will benefit your business and you may just end up hurting it instead. Read up on the difference between B2B sales vs B2C and understand that choosing both of these will lead to a lot more work and a confusing business model.

Map out the right market to serve, work out a proper customer profile, and stick to your plan like glue.

#3 Save Money

Finally, most young startups tend to go under within the first five years because they overspend. Don’t let this happen to your business; if you just manage to save up a crisis fund for unexpected events, you will give it the kind of foundation in needs in order to grow.

Without it, it’s much more likely that you spend over your budget and don’t have anything up your sleeve for all of those emergencies that most businesses have.

When you manage to focus on saving money rather than spending it, researching the market properly, and reading up on all the rules and regulations, you’re giving your business a much better chance of surviving.


About Author

Ben is a follower of Christ, a rabid computer geek, small business owner, and breaker of things. He is married way above his station in life and has three wonderful children who have made driving him insane their mission in life.

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