To have gotten to this stage – by which we mean, reading this blog – you will have no doubt endured months and months of research, planning, and preparation, finally coming to one giant conclusion: starting a business is way hard. The good news is, your research, planning, and prep is correct. It is. It is time-consuming and demanding and kind of bittersweet and full of obstacles that crop, each one snagging your undivided attention, which means you can’t crack on with your ever-growing to-do list.
That is where outsourcing comes in. Dun. Dun. Duuuuuuuun.
We know you may be scared to let go, but it’s okay. Outsourcing is a Greek word that literally translates into, “operational growth that simultaneously frees up more time.” Okay, so it isn’t Greek, but that is what outsourcing gives you and your startup, which is ideal really.
With that in mind, here are the best tasks to outsource if you’re a fan of both growth and time:
All Things Content Marketing
Ah, content marketing, you beautiful thing you. For those who have no idea what this is, it is essentially the use of easy-to-digest content that is there to educate your target audience. There is a big nuance here, however, and that is the tone: it is not too salesy. Yes, it is there to generate leads, but it is there to build relationships and trust. Instead of selling something, you are earning awareness trust and respect of people who may buy. So, hire a freelance writer or an agency and start seeing your relationships with customers grow.
Better Hand Over Your Bookkeeping
We haven’t mentioned this yet, but when you multitask – or multi-manage – your productivity tends to take a 40% dip. Tasks take longer and stress hits quicker. The point is this, though, you don’t want to risk making a mistake when it comes to your business finances. The risks are just way too high. That is why we urge – if not beg – you to outsource all your bookkeeping needs. All of them. Not only will this benefit you financially, it will also free up a lot of time spent on back-office tasks.
It Is Time To Outsource Your I.T.
Unless you are a total whizz with computers, know how to use cloud services, have the time to research what the state-of-the-art tech is, and are clued up on continuity planning, we suggest you quit while you are behind and bring in an IT support company to manage this side of your business. That is because, unless you are working within an Amish or Luddite community, your business probably relies on all things computers, so to prevent your operations from hitting the brakes, it is best to protect your interests and security, and network, and communications, and everything.
Pass Over Your Payroll
There are so many regulations and requirements and tax laws to know about, we recommend you save yourself a throbbing headache and just outsource your payroll. You should definitely do this if you just think payroll means calculating hours and salaries. Period. The end.